A Simple Product Creation and Product Launching Formula

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.

Reasons Why You Might Need a Property Management Company

Having a rental property can be overwhelming for any landlords or owners. And one of the biggest decisions that you can come up with is whether you should hire a property manager to look after your properties. There are many factors that may influence a property owner’s decision it may be his or her accessibility to the property they own, their availability to manage and check their tenants and if they can afford the cost of employing a professional property management firm.

If you live near your property you will be able to keep a close eye on things. Also, you will be able to visit your rental property on regular basis which is required for maintenance, inspections, and collections. On the other hand, if you live further from your rental house or apartment it would cost you so much time and money to visit it regularly. Scheduling a monthly visit to check the condition of your properties and tenants and responding to their calls in the middle of the night can be burdensome for landlords. A property manager can make these things easy for you and ensure you that your property is taken care of even if you are in the comfort of your home.

Not every one of us has the special gift of negotiating with people under pressure. At the end of the day it takes a professional person to handle the ups and downs of your business. Aside from collecting the monthly rent and making a regular inspection and maintenance there are more other problems that may encounter everyday that can push people to their limits.

As the number of rental properties you own increase the more problems you will face as you manage your own properties. Many investors with large portfolios take advantage the service of property managers. It would be more efficient to hire the skilled people to take care of your investments. Moreover, if you do not have the experience in home maintenance and repairs they are the one who can help you get things done. And with the help of a professional property management company you can ensure that the work is done well in timely manner.

Another advantage of hiring a property management firms is they can help you in advertising, fielding calls, help you find a good tenant to decrease your vacancy rate. They can also help you handle the accounting and keeping records for your property.

Customer service is very important in rental property business. We know that each tenant requires attention even to their smallest concerns. The management team you respond to your tenants when an emergency happens in your property. They can quickly fix your property and handle problems immediately. Furthermore, they can help you instantly resolve problems with tenants like late payments. They could also help you ensure that your property is run legitimately to prevent lawsuits.

Finally, your decision whether to hire or not a management firm to handle your business will depend if you are financially capable of employing one to manage your rental property dealings. Assess first the opportunity cost that you will be taking once you finally employ a property manager.

Before you decide if you will hire an expert in managing properties think first if you really need them and if it will be beneficial for you to seek for their help.

Home-Based-Business: How to Be First and Get Deals With No Competition At Every Garage Sale!

How can you be the first one to every garage sale, every time? How can you get their first, and still get the absolute best prices? How can you just flat wipe out any competition? How can you make a big business out of buying garage sales? Find out right now!I cleaned out my shop last month – it made me think about garage sales. We (my wife and I) have also been business partners for 30 years. We have always been fascinated by business and business marketing, even on the micro start-up level. As I cleaned out my shop, I had the following thoughts a home-based-business based on garage sales.Thought #1: Make an offer they can’t refuse. If you have just one or two thousand dollars in capital to start your home-based-business, you can go to almost any garage sale, survey everything there and make an offer on all of it.This is true today, but it would have been risky home-based-business not that long ago. Simply scan the stuff for the most valuable items. Write down what they are. Walk town the block and get on the internet and check eBay’s Completed Items category to check the actual value – this will show you what actually sold.Garage Sale Home-Based-Business Thought #2: Make the offer for everything. Make your offer is based on the value of the key items, but take everything. You may not want to take everything, but by offering to take everything, you’ll get all the small stuff for free or nearly free because you are taking the problem away for the seller.In other words, do what others won’t and you’ll win. No other buyer is going to mess with the small stuff, so their offers on the good stuff will not have as much value as your offer.You may be saying to yourself as you read this that you don’t want to deal with the little junk – I understand that. However, if you just set up a simple sorting system and donate what you don’t want to resell, you’ll get great deals from the sellers who REALLY don’t want to deal with the small stuff. Dealing with things fast and right is what being in a real home-based-business all about.Garage Sale Home-Based-Business Thought #3: How can you eliminate the competition?How can you always be first to a garage sale without competition? Run Craig’s List ads that say, “I’LL BUY YOUR ENTIRE GARAGE SALE NOW!” Place it in the “wanted” category. In the body of the ad, tell them you’ll pay a price that will make them happy and you’ll take everything to save them the trouble of having a garage sale – you can even offer to sweep the garage out in the bargain. Why? The more you make it a “service” the more seriously your offer will be considered. In fact, it would be good to use the word “service” in everything you do with your new home-based-business.Why? It’s because we are all human. If someone wants to help you, even if they are buying everything you have at a bargain, you’ll be more inclined to think kindly of them and accept their offer. Contrast with the hard and crusty professional buyers you see at garage sales who are simply trying to make low ball offers on only the items they want. You want to be providing a service – the service eliminating all of the hassle for your customer.What are you risking by softening the blow of your offer by offering to sweep the garage? The vast majority will appreciate the offer but won’t have you sweep. Why? It’s because most of them are neat freaks – that’s why they are selling everything at a bargain! They just want to get to the good part, the part they like, cleaning up.This is important: Please understand this – you are advertising to people who are thinking about having a garage sale. You are offering to save them time because they won’t need to have a garage sale at all, because you’ll take all of it. Can you see how you won’t have any competition? You’ll be the only buyer there because you’re there when they are just in the thinking stage – just thinking about having a garage sale!WARNING:Always think in terms of massive action when it comes to business. Advertise on CL and your local throw-away paper like The Penny Saver. Also, make up a flyer and make 5,000 copies for very little money by finding a printer online. Put out 1,000 at a time and see what you get. Be sure to use the same language – you want to buy their entire garage sale of items.Buying at garage sales and reselling on eBay and CL always sounds like a tiny business. STOP thinking small. You could get rich fast doing this home-based-business.What should you do next?